Samsung Partners with Oliver Kahn to Enhance the Digital Soccer Experience on Smart TVs

Samsung Electronics GmbH has launched a campaign
with German soccer star Oliver Kahn to promote its
smart TVs ahead of the start of the upcoming soccer
season. Oliver Kahn, the former goalkeeper, football
expert and entrepreneur, is the new face of
Samsung’s QLED TV, and representative of the new
ways in which sports fans can enjoy the digital
soccer experience, right from the comfort of their
living room.
In addition to serving as brand ambassador for
Samsung, Kahn features in his new Goalplay app
available exclusively on Samsung’s QLED TVs. The
app helps users discover soccer content across a
range of sources on the TV, from broadcast to
streaming video on demand (VOD). It also offers
insights from Kahn such as goalkeeping tips and
match analysis.
With true-to-life picture quality, a beautiful design
that provides both an ambient viewing experience
and the freedom to be put wherever users want it, as
well as smart features that make accessing and
discovering content easier, the QLED TV was built
with the user’s lifestyle in mind. Exclusive content
such as Goalplay only adds to these features,
opening up even more possibilities for the future of
TV entertainment.
“The QLED TV’s Smart Hub interface is one of the
most mature on the market, and the One Remote
Control makes navigating the platform incredibly
intuitive,“ said Oliver Kahn, CEO of Goalplay. “As
someone who enjoys watching television, I find this
to be a key criterion in addition to picture quality
and design. That’s why I decided to launch my new
app exclusively on Samsung’s QLED TVs.”
The Goalplay app will be launched on Samsung’s
QLED TVs from the beginning of 2017/18 season in
Germany this summer.
Source : Germany Newsroom

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